Earth Friendly Plungie™ Wins Australia's Coveted Good Design Award For Design Excellence
EARTH FRIENDLY PLUNGIE WINS AUSTRALIA’S COVETED GOOD DESIGN AWARD FOR DESIGN EXCELLENCE.

The winners of Australia's peak industry design awards – the highest honour for design and innovation in the country were announced at The Star on 11 July at the 61st annual Good Design Awards Ceremony.

Earth Friendly Plungie™ received a prestigious Good Design Award Best in Class Accolade in the Product Design category in recognition for outstanding design and innovation.

The annual Good Design Awards is Australia’s most prestigious international Awards for design and innovation with a proud history dating back to 1958. The Awards celebrate the best new products and services on the Australian market, excellence in architectural design, engineering, fashion, digital and communication design and reward emerging areas of design strategy, social impact and design entrepreneurship.

The Good Design Awards Jury spent several days evaluating each entry according to a strict set of design criteria which covers ‘good design’, ‘design innovation’ and ‘design impact’. Projects recognised with a Good Design Award must demonstrate excellence in all areas and convince the Jury they are worthy of recognition.

Dr. Brandon Gien, CEO of Good Design Australia said: “Receiving a Good Design Award at this level is a significant achievement given the very high calibre of entries received this year.”

“Australia’s Good Design Award is more than a symbol of design excellence, it represents the hard work and dedication towards an innovative outcome that will ultimately improve our quality of life. These projects showcase the brilliance of design and the potential it has to improve our world,” said Dr. Gien.

The Good Design Awards Jury praised Earth Friendly Plungie™ commenting: “ The Plunge Pool Company’s dedication and commitment to sustainability and their aspiration to help reduce our carbon footprint is commendable. The Plungie's compact design and its approach to industrial design and manufacturing is highly innovative. Focusing on designing a pool as a 'kit' that allows all the equipment to fit within the footprint of the pool is a very clever. This product disrupts the existing pool market through innovative use of traditional materials and a unique environmental focus. Overall, this is a brilliant example of sustainable design framed by a core philosophy to reuse discarded materials. Simply brilliant Aussie design and ingenuity all round - well done. ”

The Good Design Awards attracted a record number of submissions with close to 700 design projects evaluated in this year’s international design awards.

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About Good Design Australia and Australia’s Good Design Awards
Good Design Australia is an international design promotion organisation responsible for managing Australia’s annual Good Design Awards and other signature design events. With a proud history that dates back to 1958, Good Design Australia remains committed to promoting the importance of design to business, industry, government and the general public and the critical role it plays in creating a better, safer and more prosperous world.

www.good-design.org